Marketing Blog by Lexcio

Postcard Magnets

March 15, 2012 - Posted by Jais to marketing, print design, copywriting

postcards with magnets attached

We recently started a marketing campaign using postcard magnets for a Chattanooga urgent care facility. The design uses a business card-sized magnet securely attached to the back of the postcard. Our postcard and magnet design service also included copywriting, mailing list, addressing and bulk mailing.

How To Increase Twitter Followers For Business

December 31, 2011 - Posted by Jais to social media, marketing, SEO

increase twitter followers for business

Celebrities like Lady Gaga (@ladygaga), Justin Bieber (@justinbieber), and Katy Perry (@katyperry), currently the top three most followed users on Twitter, make building an dedicated base of followers look easy.  For just about everyone else, it takes some effort.  We've assembled a list of three easy recommendations that will help your business increase Twitter followers -- the right way.

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GA: When Visits Are Lower Than Absolute Unique Visitors

October 31, 2011 - Posted by Jais to SEO, web design, marketing

google analytics absolute unique visitors

Google Analytics is a powerful, web stats application that helps many webmasters, search marketers and executives visualize and monitor the impact of their website.  Although, there are quirks with most in-depth applications and Google Analytics definitely isn't immune.

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Do What You Love And Do It Well

October 5, 2011 - Posted by Jais to marketing, graphic design, web design, print design
“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.”
- Steve Jobs

QR Codes: The Dumbest Idea Marketers Love

September 24, 2011 - Posted by Jais to marketing, web design, print design

qr codes used in marketing

As a marketing company fused with technology, we love keeping up on the latest high-tech ideas for use in marketing.  The trendiest idea now is to add a QR code in the bottom corner of an advertisement. If you want to waste a little space at the bottom of an expensive ad—why not? But don't even think about centering your ad around that box of pixels.

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